Email Marketing
Kit (formerly ConvertKit)
Kit (formerly ConvertKit) is an email marketing platform built for creators — authors, bloggers, coaches, course creators, marketers, and musicians — combining newsletters, visual automations, landing pages and forms with monetization tools like paid newsletters, recurring subscriptions, and digital product sales. Best for: Creators (newsletter writers, bloggers, authors, coaches, course creators, musicians) who want to grow an email audience and monetize it with paid newsletters, subscriptions, and digital products..
At a glance
| Category | Email Marketing |
| Starts at | $0/mo (free Newsletter plan, for 1,000 email subscribers) |
| Pricing | Free Newsletter plan at $0/mo (limited automations, for 1,000 email subscribers). Paid plans at the 1,000-subscriber tier: Creator $33/mo ($390 billed yearly, save $78/year) and Pro $66/mo ($790 billed yearly, save $158/year); prices scale with subscriber count. Paid plans have a 14-day free trial with no credit card required, free migrations, and paying yearly gives 2 months free. |
| Best for | Creators (newsletter writers, bloggers, authors, coaches, course creators, musicians) who want to grow an email audience and monetize it with paid newsletters, subscriptions, and digital products. |
Key features
- Visual Automations and email sequences (1 basic Visual Automation on the free plan; unlimited Visual Automations and unlimited email sequences on Creator and above)
- Unlimited landing pages and forms for capturing email subscribers, even without a website
- Creator monetization: paid newsletters (monthly, quarterly, or annual billing), recurring subscriptions, and digital product sales with automated fulfillment and low transaction fees
- A/B testing of subject lines, subscriber polls/surveys, and deliverability tooling
- SMS marketing, apps & integrations (Kit App Store, Kit MCP), RSS campaigns, and 24/7 email & chat support on paid plans
Pricing
Free Newsletter plan at $0/mo (limited automations, for 1,000 email subscribers). Paid plans at the 1,000-subscriber tier: Creator $33/mo ($390 billed yearly, save $78/year) and Pro $66/mo ($790 billed yearly, save $158/year); prices scale with subscriber count. Paid plans have a 14-day free trial with no credit card required, free migrations, and paying yearly gives 2 months free. Confirm current terms on the vendor site before buying.
Alternatives
Worth comparing: Mailerlite, Beehiiv, Mailchimp.