SEO Tools
Serpstat
Serpstat is an all-in-one SEO platform that combines keyword research, competitor analysis, rank tracking, site auditing, and backlink analysis for SEO and PPC campaigns. Best for: Freelancers, growing teams, and agencies that want an affordable all-in-one platform for SEO and PPC competitor research without enterprise pricing.
At a glance
| Category | SEO Tools |
| Starts at | $50/mo (Individual plan, monthly billing; save up to 27% with annual discount) |
| Pricing | Three paid tiers billed monthly: Individual at $50/mo (5 projects, 100 searches/day), Team at $100/mo (unlimited projects, 500 searches/day), and Agency at $410/mo (5,000 searches/day, white label reports); annual billing saves up to 27% (e.g., $228/year on Individual), and a 7-day free trial covers all paid features. |
| Best for | Freelancers, growing teams, and agencies that want an affordable all-in-one platform for SEO and PPC competitor research without enterprise pricing |
Key features
- Keyword research with search volume, keyword difficulty, and cost-per-click data across countries
- Competitor analysis of rivals' SEO traffic, visibility, backlinks, keywords, and PPC ads
- Rank tracker monitoring website rankings on mobile and desktop
- Site audit that finds and fixes on-site issues, plus keyword clustering by thematic similarity
- Backlink analysis, website traffic checker, and API & data solutions
Pricing
Three paid tiers billed monthly: Individual at $50/mo (5 projects, 100 searches/day), Team at $100/mo (unlimited projects, 500 searches/day), and Agency at $410/mo (5,000 searches/day, white label reports); annual billing saves up to 27% (e.g., $228/year on Individual), and a 7-day free trial covers all paid features. Confirm current terms on the vendor site before buying.
Alternatives
Worth comparing: Semrush, Se Ranking, Mangools.