SEO Tools
Surfer
Surfer is an AI-powered SEO content optimization and AI-visibility platform that helps teams write and optimize pages that rank in Google and get surfaced in AI search tools like ChatGPT. Best for: Content teams optimizing articles for Google rankings and AI search visibility.

At a glance
| Category | SEO Tools |
| Starts at | $99/mo (Standard, billed yearly) |
| Pricing | Standard at 99 USD/mo and Pro at 182 USD/mo (both billed yearly, saving $240 and $444 respectively), plus a custom enterprise tier via 'Talk to Surfer Expert'; sign-up offered via 'Start for Free'. |
| Best for | Content teams optimizing articles for Google rankings and AI search visibility |
Key features
- Content editor with 1-click content optimization using real-time SEO data (create or optimize up to 360 documents/mo on paid plans)
- AI search visibility tracking: monitor how your brand appears in AI tools like ChatGPT via tracked AI prompts refreshed weekly
- Site audit that produces a complete SEO audit and action plan, plus weak-page and content-gap detection for existing pages
- Topic and content idea discovery matched to audience search intent
- Plagiarism checker and rank drop detection built into plans
Pricing
Standard at 99 USD/mo and Pro at 182 USD/mo (both billed yearly, saving $240 and $444 respectively), plus a custom enterprise tier via 'Talk to Surfer Expert'; sign-up offered via 'Start for Free'. Confirm current terms on the vendor site before buying.
Alternatives
Worth comparing: Semrush, Se Ranking, Ahrefs.